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創系原因
教學目標與特色
課程規劃
未來出路
重要活動
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Origin
  Since the written record has existed, Taiwan has been famous for its robust economic activities. Yet her cultural development still depends on import, inheritance, and following. The cultural development of Taiwan in other words stays shallow in a long term. It may appear brilliant, versatile, and colorful with traditions and features from China, Japan, Europe or North America, but it is without a creative transformation and integration into the local culture. Overvaluing economic development results in the negligence in long-term respect and support to cultural industries as well as in legislating related regulations. Those who are willing to devote themselves in the cultural field finally are helpless due to the short of sufficient conditions.
   
The establishment of this department on the one hand corresponds to the demands of the University and on the other hand aims to carry on the mission of cultural inheritance and development. By the research of the staff, solid training to students, and highly interactive progresses between teachers and students, we expect to create a new force in the Taiwanese cultural field and provide constructive suggestions on the development of cultural industries as well as related legislations. In addition, we expect to open up a realistic and feasible way for Taiwanese cultural industries to work on

Teaching Purpose and Features
  The teaching purpose of this Department is to cultivate and nurture students’ personality on the basis of knowledge and ration and further enable them to put the expertise into social practice. Furthermore, students are able to actively create and develop new progresses by continuous self-criticizing.
  The curriculum design of the Department responds to the “Development of Cultural and Creative Industries” of the“2008 National Development Plan” and focuses on theory, application, and practice.
 
1.Core Theory Modules
The core modules focus on the east and west cultural history, east and west art history, theory of esthetics, theory of culture as fundamental instruments to construct solid background knowledge as well as to develop fine culture. These core modules are also guidelines of academic research for those who intend to pursue further studies.
   
2.Application Modules
  The object and contents of the development of cultural industries are mainly people and programs related to “culture”. Culture is life, versatile and fluid. Apart from traditionally historical culture and liberal culture, application modules also include the current life and pop cultures. How to express and apply cultures is thus a major part of the curriculum.
(1) Editing and layout designing (2d Design mainly, including print media, digital media and photography practice)
(2) Chinese writing (including practical writing, literature or art review and critiques, curatorial plan and curatorial practice, report literature, and so on).
   
3. Practical Training
(1) Personality cultivation
  Apart from accumulating sufficient knowledge, the Department emphasizes on personality education i.e. the practice of “moral science”. For this purpose, a series of related courses including psychology, social relations, communication and negotiation, and speech communication are organized. Beside taught courses, students are required to be volunteers in the student consulting center for one year and the qualification will be deemed as partial credits of their practical training. In addition, the Department initiates the student club, “Cultural Volunteers Team”, to enable students to actively participate in community services and promoting culture.
(2) Business Operation
  This module includes the following topics, cultural policies and regulations, Cultural Heritage Preservation Law, art administration, intellectual property law, human resource requirement and analysis and other management courses. The purpose is to cultivate students’ ability to be independent in business operation in the future.
(3) Campus-off Practice
  The Department has agreements with national and private cultural organizations for students to do practical training. Each contracted organization also recruits experienced teachers to instruct students to orient themselves in different work places in advance and assist them to create future career plan.
 
The above curriculum design aims to create a solid foundation on theories as well as on practice for students to carry the mission as a cultural promoter in the society.
 
4. Main Equipment
(1) Public Gallery/Ming Hsiu Art Center
  The University’s art plan has been operated formally since the preparatory period of the Department of Cultural Business and Development. The plan will be continuously carried out based on the actual funds subsided. The campus public gallery is mainly a place for education and students’ practice. The future directions of the art plan include the following three aspects.
  1. Foundation construction: to set up an artist databank for research.
2. Promotion: To promote artistic education in campus and regularly hold “research exhibition” of masters as well as seminars of related themes to enhance artistic expertise of students and further boost NCUT as a model school in the art field in Taiping area.
3. Interaction: Actively interact with domestic and international artistic organizations and masters to expand students’ horizons.
   
(2) Professional computer center
  The professional computer center is equipped with the APPLE system for multi-media design and display. Students thus are exposed to the actual industrial and business environment in campus and able to successfully integrate themselves with the workplace after graduation.
   
(3) Professional creativity design classroom
  The creativity design classroom is created after a long-term interaction with art industries. The equipment and facilities are organized and arranged in terms of practical demands and therefore enable students to utilize and practice various media tools as those applied in the actual work place.
   
(4) Multi-functional classroom
  The spacious and bright multi-functional classroom is equipped with large water sinks, storage cabinets, and large drawing benches. This room is a work place for paintings or posters creation or electronic teaching. This room is also open to students for creative design practice.
   
(5) Multi-functional audio room:
  Multi-functional audio room irregularly holds seminars, lectures, chamber music performance, movies appreciation to reinforce students’ ability in artistic appreciation.


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文化創意事業系首頁
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